About Us

Chelle Beach Co. was created because we all deserve to spend more time at the beach.

I believe spending time at the beach is good for the soul. Some of the greatest memories are made there. Good books are read there. In some ways it becomes a sanctuary, where time slows down and we can exhale.

My goal was to make getting to the beach feel effortless. The beach bag is a crucial accessory, so why couldn't I find one that's both beautiful and functional.

I made the Chelle Beach Bag with one mission, to make life a little easier. Designed intentionally so that you enjoy the journey and the destination.

We all deserve an upgrade, a beach bag that reflects who we are and what we value.

-Michelle